锘? Craft Business Basics 2 Place This article is the second in a series of four articles that will guide you on how you can start your own crafts business using the four Ps of Marketing - Product Sebastian Giovinco Jersey , Place, Price and Promotion. I hope you've had a good time brainstorming and researching ideas for your crafts products to sell. If you haven't, please read "Crafts Basics 1 - Product" and do the exercises and see what you can come up with today. In fact, if you keep doing them, you'll never run out of things to sell! Below are some ways you can get into the crafts business. * Consignments Sales * Publishing your Designs * Internet * CatalogsMail Orders * Home Parties * Tradeshowsexhibitions Consignments Sales Consignment sales are possibly the cheapest way to get started in craft sales so you should consider using this channel. Basically consignment sales means you put your products with the stores to be sold and you give the stores a percentage of whatever they sold. Many people would be contented to just leave the products with the storeowners but if you go the extra mile and help storeowners with details like decorations to your products and the window display Quillan Roberts Jersey , you will see significant improvements in your sales. Publishing your Designs If you design your own products and want to get your designs published, magazines are a great way to go. You would need to take care of your copyright before you publish in case the design is stolen but it's quite easy and cheap to do so. You would need to check with the authorities of your country for details. Another way of getting your designs published, if you want to avoid those pesky editors, is to publish them yourself. This takes a bit more work and requires a bit of investment on your part but may end up being more fulfilling and even profitable. Probably the best way to sell your self-published designs would be through the internet. Internet The idea of selling on the internet is enticing. If I were to list the steps, it sounds so deceptively simple but from experience Nick Hagglund Jersey , I know it's not easy. Many many people fail at it. It's a whole new ball game and if we want to play the game well, we should invest time getting an education first. If you want to set up a blog or a shopping cart on your own website, it isn't very much more difficult either. 1) Register a domain name at GoDaddy or some other reputable company. You should not need to pay more than $9 for , .net, .org Michael Bradley Jersey , .biz etc. 2) Get a web host - If and when you plan to get your own website, one aspect you must be very careful about is web hosting. There are tons of cheap web hosts around but please resist the temptation. It is really not worth the savings of that few dollars when they blackmail you with your domain name or they ignore you when your site is down. Once you have found a few web hosts that you think might meet your needs, do a search for reviews of those hosts first. If there are no reviews or very few reviews, I would advise that you avoid them. If you are new, I would suggest you look for a web host that offers cPanel with Fantastico because it will be easier for you to handle. Fantastico allows you to set up a shopping cart or a blog with just a few clicks so you can get started with your online shop easily. 3) Set up your blog or your shopping cart. If you really don't want to get your hands dirty here Mark Bloom Jersey , contact your host. Most of them will be able to help you get started. If you intend to sell using your website, it will be much better for you to get a hosted shopping cart. (Just search for "hosted shopping cart" to get some suggestions) They will be able to set up everything for you so all you need is to put in your own writeups and photos, configure your settings and you're ready to go. CatalogsMail-order Catalogs and mail-orders have been used for decades and even centuries and is one of the best channels for a home-based business due to its relative low-cost and its simplicity. Catalogs are attractive because they're usually very colorful and attractive and many people don't mind picking up one to flip through at leisure after dinner or in bed. You may also want to consider home parties, which have been used effectively by companies such as Tupperware and Mary Kay to sell their products. Home parties should be fun to attract more people. A fun environment also makes people more willing to buy your products. As mentioned earlier, use your catalog effectively and organize games with the catalogs. This will "force" your party-goers to read your catalog closely and in the process Marco Delgado Jersey , they may find something that they want to buy. Tradeshowsexhibitions Exhibitions can be very tiring but can be very rewarding as well, both financially. Especially if you've been selling your crafts behind-the-scenes, through catalogs or the internet. Being able to see the joy and delight in your customers as they look and hold and play with your crafts is rewarding in itself. If they purchase, it's even better! Don't let yourself be restricted to just selling by sitting down. Run some events at your booth to attract more people. Even a simple game or performance can draw many interested visitors. Author's Resource Box Did you find this article useful? 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